Terry County Basketball Roundup, February 3rd, 2026

Terry County Basketball Roundup, February 3rd, 2026

Brownfield Lady CubsThe Brownfield Lady Cubs put together an impressive week, going 2–0 in district play and significantly improving their postseason outlook. With wins over Denver City (50–38) and Odessa Compass (65–46), the Lady Cubs now sit at 4–5 in district, tied for fourth place as the regular

Eric Eric
Sports Beat Show On Demand

Sports Beat Show On Demand

Tune in to this episode of the Sports Beat Show as we sit down with Coach Lawrence Johnson and standout student-athlete Kanyon Cantrell, who recently signed to compete in track and field at South Plains College. Kanyon shares his journey, what this opportunity means to him, and what lies ahead at th

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Terry County Basketball Roundup, January 26th, 2026

Terry County Basketball Roundup, January 26th, 2026

Brownfield Lady CubsLady Cubs Enter Crucial Week With Playoff Hopes on the LineThe Brownfield Lady Cubs took a tough setback last week, falling on the road to Stanton by a score of 56–36. The loss dropped Brownfield to 2–5 in district play and placed the Lady Cubs firmly in must-win territory as the

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Terry County Basketball Roundup, January 19th, 2026

Terry County Basketball Roundup, January 19th, 2026

Brownfield Lady Cubs BasketballThe Brownfield Lady Cubs finished last week 1–1 in District 3-3A play, showing both how close they can compete with the district’s best—and how quickly a game can slip away when mistakes pile up.The week opened last Tuesday at home against the No. 2-ranked Coahoma Lady

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UIL Realignment Is Coming—and It Could Reshape West Texas

UIL Realignment Is Coming—and It Could Reshape West Texas

Monday, February 2, 2026, is the day. The University Interscholastic League (UIL) will release its biennium realignments on Feb. 2, with coaches and superintendents gathering at regional Education Service Centers to pick up packets and learn their new districts. Since 2013, UIL has offered a preview

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TownTalk Athlete of the Week, Jan. 13th, 2026

TownTalk Athlete of the Week, Jan. 13th, 2026

Check out this week’s TownTalk Athletes of the Week as we shine the spotlight on three outstanding athletes who made a major impact on the basketball court last week—putting up big numbers, making winning plays, and representing their teams the right way.

Eric Eric
Terry County Basketball Roundup, January 12th, 2026

Terry County Basketball Roundup, January 12th, 2026

Brownfield Lady CubsThe Lady Cubs opened last week on a high note, earning their first district victory with a 48–31 win over Odessa Compass. Momentum, however, shifted later in the week when they traveled to Lamesa to face the No. 10 Lady Tors. Brownfield fell 53–29 in that matchup, dropping to 1–3

Eric Eric
Sports Beat Show On Demand

Sports Beat Show On Demand

What a great episode of the Sport Beat Show we had this morning. We discussed NCAA, Tech, and high school basketball. We covered some CFP topics, plus a bit of NFL and the coaching carousel.Listen Here:

Eric Eric
Terry County Basketball Roundup, January 6th, 2026

Terry County Basketball Roundup, January 6th, 2026

Brownfield Lady CubsThe holidays are over and tournament season is in the books—now it’s time for the Brownfield Lady Cubs to turn their full attention to district play.The Lady Cubs entered the Christmas break coming off their second district loss to No. 22 Denver City. Following the break, Brownfi

Eric Eric
Sports Beat Show On Demand

Sports Beat Show On Demand

Listen in to this episode of the Sports Beat Show as Eric breaks down the latest in high school and college basketball. He also takes a look at the upcoming bowl games, dives into the newly released UIL cutoff numbers, and shares his predictions on where Brownfield will land in district play for bot

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Terry County Basketball Review & Preview, December 9, 2025

Terry County Basketball Review & Preview, December 9, 2025

Brownfield Lady Cub BasketballLady Cubs Set to Open District Play in One of the State’s Toughest DistrictsThe Brownfield Lady Cubs remain competitive, but they continue searching for more wins as they navigate one of the region’s most demanding early-season schedules. Now 2–9, Brownfield’s record do

Eric Eric
Latest HS Basketball Rankings & District Standings

Latest HS Basketball Rankings & District Standings

As the high school basketball teams take a break for Thanksgiving, here is how they have performed in the first few weeks of the season. Also the Meadow Lady Broncos have cracked the Top-25!DISTRICT 3-3A STANDINGSScreenshotDISTRICT 5-1A STANDINGSScreenshotCURRENT GIRLS RANKINGSNOTE: Teams in yellow

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Meadow Lady Broncos Basketball are fired up!

Meadow Lady Broncos Basketball are fired up!

The Meadow Lady Broncos had a successful season last year, making it to the second round of the postseason before losing to Spur with a score of 50-42. This year, Meadow hopes to advance even further. The last time the Lady Broncos made it to the third round of the playoffs was 10 years ago, when th

Eric Eric
Sports Beat Show On Demand

Sports Beat Show On Demand

Listen to this episode of the Sports Beat Show as we talk NFL, NCAA, and high school football. We also review what’s happening in the basketball world with Brownfield, Meadow, and Wellman-Union.Listen Here:

Eric Eric
Runnin’ Cubs eye longer playoff run

Runnin’ Cubs eye longer playoff run

The Brownfield Runnin’ Cubs concluded their last season with an outcome far from what they anticipated, losing to Bushland, 59-51, in the Area Round of the playoffs. In reality, nine times out of ten, that game should have been a clear victory for them. However, that’s in the past, and we now look f

Eric Eric
Sports Beat Show On-Demand

Sports Beat Show On-Demand

Listen in to this episode of the Sports Beat Show as we discuss sports on all levels with Brownfield High School Brownfield Basketball Head Boys Basketball Coach Zane McPherson. You won’t want to miss this!Listen Here:

Eric Eric
Lady Cub Basketball ready to make noise this season

Lady Cub Basketball ready to make noise this season

It’s time to hit the hardwood and roll out the basketballs. The Brownfield Lady Cubs are eager to make a significant impact this season as head coach Ja’Lee Floyd begins her second year in charge. Last season, the Lady Cubs finished with an 11-20 record. Notably, 15 of those 20 losses came against p

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Terry Co. HS Football Week 11, recap, preview and rankings

Terry Co. HS Football Week 11, recap, preview and rankings

Brownfield Cubs (0-2, 0-9) vs Kermit Yellow Jackets (0-2, 2-7) at Kermit, Friday, Nov. 7th, 7:00 pm kickoffIt’s the final game of the regular and district season, and the Cubs are aiming for their first win since November 2, 2023. With only four teams in District 2-3A DI, all teams, including Brownf

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UIL Snapshot Day is upon us… who is on the edge?

UIL Snapshot Day is upon us… who is on the edge?

Op-ed by Eric HortonAs Friday, October 31, 2025, approaches, rumors are beginning to circulate about the upcoming biennial UIL realignments, which will occur in early 2026. You might wonder what is significant about Friday, October 31st other than Halloween. This day is known as “snapshot” day, the

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